Telegram Web Apps (TWA) — the new standard for mobile commerce
Text-based bots with ordinary buttons are a thing of the past. Modern users are accustomed to the convenient interfaces of classic apps. Telegram Web Apps technology allows you to embed a fast and lightweight website directly inside the chat.
We create turnkey online shops in Telegram that open with a single button inside the messenger. Users don’t need to switch to an external browser, log in, or download third-party software — purchases are made in just a few clicks within the familiar ecosystem.
How does an e-commerce bot shop work?
- Interactive storefront: By pressing a button in the bot, a graphical shop interface (Web App) opens. Users see product categories, high-quality images, descriptions, and prices.
- Smart shopping cart: Customers add items to their cart, can adjust quantities, apply promo codes, and see the total order amount in real time.
- Checkout and delivery: Directly within the interface, users select a delivery method (pickup, courier, postal services) and fill in their address details. The bot can automatically detect the user’s location to simplify input.
- Secure payment: Payment is processed within the app. We integrate international payment gateways (Stripe, PayPal, credit cards) or accept payments via Telegram Stars for digital products.
- Order status notifications: Immediately after payment, the customer receives a receipt and confirmation in the bot chat. Shop administrators receive detailed order information in their CRM system or support chat, and the bot automatically updates the customer at each stage («Order being prepared», «Dispatched», «Delivered»).
What problems does integrating a bot shop solve?
- Reducing abandoned carts: The longer the path to checkout, the lower the conversion rate. A bot shop minimises this path. The shop opens instantly, and delivery details can be saved for future purchases.
- Inventory synchronisation: No more manually updating prices and stock across multiple platforms. We set up integration between the bot’s database and your warehouse system or website via API. Stock updates happen automatically.
- Direct customer contact: Unlike a traditional website, where a user who leaves is lost forever, the bot retains the chat with the customer. You can use this database for automated mailings about new collections, promotions, or abandoned carts without spending on paid advertising.
- Multilingual by default: The system automatically detects the user’s Telegram interface language and loads the corresponding language version of the catalogue and bot menu.
Architecture and tech stack
We build fast and fault-tolerant solutions:
- Interface (Frontend): Lightweight and fast web interfaces using modern frameworks (Svelte 5, React) that load instantly even with slow mobile internet.
- Server (Backend): Asynchronous Python code (FastAPI) capable of handling high loads and instantly transmitting order data.
- Databases: Structured storage of the catalogue, users, and order history on PostgreSQL.
If you want to launch a modern sales channel within the messenger and automate order processing, contact the specialists at AI-Robot Studio. We’ll help design the interface for your future Telegram shop, set up integrations with your systems, and deliver a turnkey project.