Telegram Web Apps (TWA) — the new standard for mobile commerce

Text-based bots with basic buttons are a thing of the past. Today’s users expect the smooth interfaces of classic apps. Telegram Web Apps technology lets you embed a fast, lightweight website directly inside the chat.

We create turnkey online stores in Telegram that open with a single button inside the messenger. Users don’t need to switch to an external browser, log in, or download third-party software—purchases are made in just a few clicks within a familiar ecosystem.

How does an e-commerce shop bot work?

  1. Interactive storefront: Tapping a button in the bot opens the shop’s graphical interface (Web App). Users see product categories, high-quality images, descriptions, and prices.
  2. Smart cart: Shoppers add items to their cart, adjust quantities, apply promo codes, and see the total order amount in real time.
  3. Checkout and delivery: Right inside the interface, users choose a delivery method (pickup, courier, postal services) and fill in their address details. The bot can automatically detect the user’s location to simplify input.
  4. Secure payment: Payment is processed within the app. We integrate international payment gateways (Stripe, PayPal, credit cards) or accept payments via Telegram Stars for digital products.
  5. Order status updates: Immediately after payment, the customer receives a receipt and confirmation in the bot chat. Store admins get detailed order information in their CRM system or support chat, and the bot automatically notifies the customer at each stage (“Order being packed”, “Shipped”, “Delivered”).

What problems does a shop bot integration solve?

  • Reducing abandoned carts: The longer the path to checkout, the lower the conversion rate. A shop bot minimises this path. The store opens instantly, and delivery details can be saved for future purchases.
  • Stock synchronisation: No more manually updating prices and availability across multiple platforms. We set up integration between the bot’s database and your inventory system or website via API. Stock updates happen automatically.
  • Direct customer contact: Unlike a regular website, where a user who leaves is lost forever, the bot keeps the chat with the customer. You can use this database for automated messages about new collections, promotions, or abandoned carts—without spending on paid ads.
  • Multilingual by default: The system automatically detects the user’s Telegram interface language and loads the corresponding version of the catalogue and bot menu.

Architecture and tech stack

We build fast and reliable solutions:

  • Interface (Frontend): Lightweight and fast web interfaces using modern frameworks (Svelte 5, React) that load instantly, even on slow mobile connections.
  • Server (Backend): Asynchronous Python code (FastAPI) capable of handling high loads and instantly transmitting order data.
  • Databases: Structured storage of catalogues, users, and order history on PostgreSQL.

If you want to launch a modern sales channel within a messenger and automate order processing, contact the specialists at AI-Robot Studio. We’ll help design your future Telegram shop’s interface, set up integrations with your systems, and deliver a turnkey project.